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Best BOGO Ever!


To increase sales, somewhere along the line the marketing folks put together a catchy   “BOGO”.

It’s not really a word, it’s the first letters of a phrase:  Buy One, Get One…

Some sales, for example, might feature a Buy One, Get One free.  Others might be a Buy One, Get One half price.

God offers the best BOGO ever!  What?

“Come, all you who are thirsty, come to the waters; and you who have no money, come, buy and eat!  Come, buy wine and milk without money and without cost.” (Isa 55:1)

God actually turns BOGO on its head!  He says that we can buy without money and without cost.  What could be better than that?  Read on:

“Why spend money on what is not bread, and your labor on what does not satisfy?  Listen, listen to me, and eat what is good, and your soul will delight in the richest of fare.  Give ear and come to me; hear me, that your soul may live.  I will make an everlasting covenant with you, my faithful love promised to David.”  (Isa 55:2)

On top of being able to buy without money and without cost, we don’t just get the sale items or the clearance items, we get the richest of fare!

And not only that, we actually get to live, that’s LIVE.  But don’t just think of it in terms of physical bread for physical life but spiritual bread for spiritual life.

We get to Buy One without any money and we Get One that is everlasting.



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