A TV commercial recently caught my
attention. The CEO of the company was
the spokesman and he was quite proud of the product that his company
makes. As he described a bit of the
manufacturing process, he claimed that the product was made with passion.
I recently read some Old Testament passages
that made reference to craftsmen who used their skills to build the
tabernacle. For example:
“And all the craftsmen among the workmen
made the tabernacle with ten curtains.
They were made of fine twined lined and blue and purple and scarlet
yarns, with cherubim skillfully worked”.
(Ex. 36:8)
These craftsmen were entrusted with making items
for the tabernacle that had very precise specifications. While they may have made the items with
passion, that was not the defining quality that set apart these workmen and their
work. It was their skill and craftsmanship.
While passion is great, when it is expressed
according to some of its dictionary meanings, that of “an outbreak of anger” or “a strong and barely controllable
emotion”, I’m not sure its always a good quality to have in the manufacturing
process. With too much passion or when
passion is expressed at the wrong time, it seems there is great potential for
the product to be made in ways that might not meet quality standards,
especially for precision products.
Precision products probably should be
made with diligence and skill. But if
the work can be done with those first and foremost, then there probably is room
for passion to be involved in the process.
So while it can be good to have passion, in
certain areas I think I would prefer precision over passion!
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